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Our Story

In a world where many baby sheet brands take a 'one size fits all' approach, Joey & Joan aim for something more personal. We noticed many sheets just didn’t fit right or feel special. So, we decided to do things differently.

At Joey & Joan, it's all about that cozy touch, the snug fit, and the love that goes into every piece.

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Our vision

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Our vision

In the world of baby essentials, Joey & Joan stands as a beacon of quality and individuality. We firmly believe that every little item in a baby's life, whether a bassinet, playard, or crib, should reflect the unparalleled warmth and uniqueness they bring into our worlds.

Our passion lies in weaving sheets that aren't just products but embodiments of thoughtfulness, craftsmanship, and a deep-rooted love for the young ones they cradle.

  • Embracing Individuality: Tailoring each product to resonate with the unique needs of every baby and caregiver.
  • Craftsmanship at Heart: Ensuring every sheet blends precision, functionality, and aesthetic charm.
  • Beyond Products: Delivering memories, comfort, and unwavering trust with each Joey & Joan offering.
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Our Founder’s Message

Our Founder’s Message

Creating Joey & Joan stemmed from observing those intimate moments of tenderness, joy, and the collective aspirations of families. Joey & Joan is not just a brand for me; it's a heartfelt mission, evident in every meticulously tailored sheet we offer.

I'm deeply humbled and grateful for allowing Joey & Joan into your cherished moments. Your trust is a privilege, one I promise to uphold with integrity and passion.

Warm regards, [Founder's Name]

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See What Moms & Dads Worldwide Are Saying

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Megan M.
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“Love this brand and their products. The fitted bassinet sheets fit perfectly and are holding up 3 months in. Sheets are soft and breathable for my little one.”

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Megan M.
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“Love this brand and their products. The fitted bassinet sheets fit perfectly and are holding up 3 months in. Sheets are soft and breathable for my little one.”

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Rated 4.8 / 5 Stars By 500,000+ Satisfied Parents

The Very Best Bedding For Your Baby

Fitted baby sheets that are comfortable, convenient, and designed with your baby’s well-being in mind.

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“These are high quality and very soft for baby. The print is super cute too! Would buy again!”

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